Posts Tagged seo

Online Marketing : What NOT to do

Search engines and SEO in general are changing on what seems like a daily basis. Algorithms are constantly being tweaked, and what worked like a charm 2 months ago, may be falling flat today. This presents an interesting mix of excitement and stress for most marketing companies, and I won’t lie… we are not exempt. Read the rest of this entry »

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Location-based social media. How could it go wrong?

One of the latest trends in online social activity has been the explosion of location-based search.  Whether it’s through Google search, Foursquare, Yelp, or the myriad other services available through a quick query to your mobile phone’s built-in GPS, tracking a user’s location is proving to be beneficial for both users and businesses.
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Is Google finally rolling out caffeine?

Whenever Google makes a change, no matter how small, it’s a big deal. Ok, maybe a bit more to us, the people who work with it nearly all day, but still… when they change a portion of their algorithm, which happens frequently, it can have huge ripple effects.

Arguably their largest update in a while, codenamed Caffeine, has been in the works for quite a long time.  Matt Cutts (the unofficial face of Google, at least in my eyes) recently mentioned Google would be slowly rolling out the Caffeine update during the coming weeks.

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Dilbert on SEO

Thought this was rather cute (and relevant!). Thanks to Ian Lurie for finding it!

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SEO Rule #3 : It’s never too late to promote!

In an ongoing Glacier-Digital blog series of SEO Rules, this week will discuss how Search Engine Optimization and Online Marketing can be implemented into any site and at any time.

Many businesses are afraid to take the step into online promotion and marketing, because it is still a mystery to many of them. It’s not something you can hold in your hand like a flyer, nor is it something that takes hours to prepare, so it must not work.  Right?

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