When we are discussing our services with a potential client, it’s not uncommon for them to inquire exactly what they will get for their X number of dollars per month. One of the invaluable tools we provide as part of a monthly campaign is a performance report. These reports contain a vast amount of information including monthly and yearly recap of overall visitor traffic data, mobile-specific data, performance of branded and non-branded keywords, rankings on 3 major search engines and much more.
Posts Tagged blog
Typically, websites are made in a very linear fashion. There is always an entry point, which is typically a home page or landing page. This is followed by a handful of single pages, all in a very clearly set row, defined by either a horizontal, or vertical navigation bar. Simple, right?
There are certainly websites that exist in an almost organic, very dynamic fashion. These include news websites (Canoe.ca, NYTimes.com, etc.), and user-driven websites (Facebook.com, Reddit.com, etc.). Search engines have been making a shift to user-generated content for years, and not just because it’s fresh and more frequently updated, but in part because of the linking structures that are built into the website architecture.
It’s a new year, which brings with it the promise for more frequent blog posts. Our plan of posting one article per week hasn’t exactly panned out over the past few months and it’s something that needs to be rectified. There is no shortage of news and techniques or tools, it’s just a matter of getting those ideas down and posts finished. Hmm… sounds like something familiar.
Also, we want to hear from you! If you have found a specific topic to be especially useful or informative, let us know so we can dig deeper and provide more of it. We want to hear your comments and any critiques you can offer. Don’t worry, we can take it