One of the biggest social media concerns of every client is the management of the tools they use. Since the majority of work is performed by the client (blog posts, twitter posts, facebook page updates, etc.) it can all be a bit overwhelming.
It can take up to a few hours to write a good blog post, so you won’t want to spend another hour updating Facebook, Twitter, LinkedIn and other tools manually, especially if you don’t need to.
There are a few tools available for making your life a lot easier, one of which, is called Tweetdeck. We use it extensively, and it has made updating a snap. You can link multiple Twitter accounts, Facebook pages and LinkedIn accounts, allowing for one message to be broadcast across all networks simultaneously.
You can leave comments, manage your followers, create and manage Twitter lists, and more. We don’t officially endorse Tweetdeck in any way, but since the tool is so useful, why not spread the word? Download Tweetdeck here, for PC, Mac, Linux or iPhone.
As for blogs, there’s a great tool called Networked Blogs (which you will notice on this very page!). It publishes your blog on Facebook automatically, while allowing others to find it via Facebook search. We love it and it takes yet another unnecessary step out of our social media routine.
Are there other tools you use instead? Or do you think there’s a better way to manage social media? Let us know in the comments!


